Lattanzio Monitoring & Evaluation participate at the Garnier-Carrefour press event

The analysis on the on-line conversation about circular economy from 2008 to 2017, presented on 6th March 2018 at L'Oréal Italia by Lattanzio Monitoring & Evaluation, introduced by Ezio Lattanzio, enlivened up the debate during the press conference dedicated to the second edition of 'Together we make the world more beautiful', (link) the corporate project related to the social responsibility promoted by Garnier for children education in primary schools on the subject of separate collection and packaging recycle.  

Through a random selection of 50,000 posts on Twitter, Facebook, Instagram, YouTube, GooglePlus, Tumblr, News, Forums, Reviews, Blogs - analyszed using machine learning tools - it has been possible to provide a comparative picture of the main topics and their different relevance in the world.

The study highlighted that Italy is an attentive and virtuous country with regard to this important issue, social responsibility, and that the most lasting results are achieved only when there is a strong commitment and willingness to collaborate between Institutions, Companies and People that can make the difference together.

For this three-year project, which is involving a total of 150,000 children belonging to 500 Primary Schools throughout the Country through an information process on the knowledge of the products life cycle and in particular on their packaging, the LME team provides support on the opinions of the students involved in this initiative and their teachers.

Among the speakers:Francois-Xavier Fenart CEO l'Oréal Italia, Jonathan Mayer Global CSR and Sustainable Development Director for the Consumer Products Division L'Oréal, Bertrand Swiderski Sustainabilty Director at Carrefour Group, Elisabetta Scala President Moige Italy, Marco Sachet General Manager Italian Packaging Institute. 

Read more: Lattanzio KIBS, socially responsible company