Lattanzio KIBS supports IREN in a market research project on consumer behavior, aimed at developing innovative commercial solutions based on 2G smart meter data

Who are today’s energy consumers

The introduction of second-generation (2G) smart meters makes it possible to collect increasingly detailed consumption data, paving the way for new forms of personalization in energy services.

In this context, IREN has launched a research project to better understand its customers’ habits, expectations, and level of interest in dynamic tariff models.
Lattanzio KIBS supports the company in the design and implementation of the initiative, with the goal of turning smart meter data into strategic tools for commercial innovation.

Find out more: Analyzing Energy Consumers to Design Data-Driven Offers

Topics Evaluation | Energy | Sustainability | Energy & Environment | Italy

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