Enhancing the agri-food chain and creative industries

The project ‘CREATIVE@HUBS-holistic networking of creative industries via hubs’, included within the European Territorial Cooperation Programme Interreg Greece-Italy 2014-2020, aims at establishing greater synergy between creative industries and public authorities in order to contribute to the capacity of regions to create new knowledge and generate innovation. Specifically, it looks at the implementation and development of a sustainable network between the agri-food chain and the Adriatic creative industry, based on the development of new opportunities and markets for the products of the agri-food chains.

More details

In cooperation with the Apulia Region's Department of Agriculture, Rural Development and Environment, Lattanzio KIBS manages the communication service related to the project's activities. Specifically, it provides support for communication activities with content and short videos, accompanied by printed materials, descriptive brochures and promotional materials featuring the project's objectives and results. 

Lattanzio KIBS also facilitates networking opportunities between the creative industries and the Greek and Italian agri-food supply chains through the organisation of press conferences as part of four information days.

Project Impact

The Interreg Italy-Greece 2014-2020 programme aims to intensify relations between Italy and Greece by financing joint projects between the entities of the two countries in the areas of green economy, digital growth and tourism. 

Lattanzio KIBS' intervention provides an effective and targeted communication of the project's activities and results and enhances its visibility to an audience interested in the Interreg programme. This contributes to strengthening the network between the agri-food chain and the creative industry, promoting new business opportunities in the sector in both Apulia and Greece.